Email marketing tools for small business
Most small businesses need three things from email: a sign-up form, a simple welcome sequence, and a monthly newsletter that lands in the inbox.
| Tool | What it is for | How to judge it for your business | Link |
|---|---|---|---|
| Systeme.io | All-in-one: email, funnels, courses | Good if you also want a funnel and course hosting in one login | Check current price (link coming soon) |
| AWeber | Email marketing and autoresponders | Long-running email specialist; check deliverability and template fit | Check current price (link coming soon) |
| GetResponse | Email, automation, landing pages | Check which automation features sit in which plan | Check current price (link coming soon) |
| MailerLite | Email and simple landing pages | Popular with small lists; confirm free-plan limits on its site | Check current price (link coming soon) |
How to choose
- Count your list size today and in 12 months; most pricing scales with contacts.
- Check whether automations are included in the plan you'd actually pay for.
- Test the editor with a free trial before moving your list.
- For businesses in the US, UK, EU, Canada, Australia or NZ, check that the tool supports your currency and local privacy rules (NZ Privacy Act 2020, Australian Spam Act 2003, UK GDPR/PECR).
Where to buy, by country
Prices on this site are shown in USD as a reference once verified. Local prices differ because of tax, duties and shipping. Retailers named are common places to check, not confirmed stockists.
| Country | Currency | Where to look | Link |
|---|---|---|---|
| United States | USD | Maker's US store, Amazon US, Best Buy or Walmart where stocked; sales tax added at checkout | Check current price (link coming soon) |
| United Kingdom | GBP | Maker's UK store, Amazon UK, Currys or Argos where stocked; prices include VAT | Check current price (link coming soon) |
| European Union | EUR | Maker's EU store or Amazon DE/FR/IT/ES; prices include VAT; check EU 14-day return right | Check current price (link coming soon) |
| Canada | CAD | Maker's Canadian store, Amazon.ca or Best Buy Canada; check duties if shipped from the US | Check current price (link coming soon) |
| Australia | AUD | Maker's AU store, Amazon.com.au or JB Hi-Fi where stocked; GST included; Australian Consumer Law applies | Check current price (link coming soon) |
| New Zealand | NZD | Maker's NZ store, Noel Leeming, PB Tech or The Warehouse where stocked; GST included; Consumer Guarantees Act applies | Check current price (link coming soon) |
Pricing and plan limits change often and are not listed here until verified. Check each tool's own pricing page.